By Richard Jay Parker
They say that one of the keys to a book's success is its cover but the title is equally important.
A Century Of Sand Dredging In The Bristol Channel is enjoying a surge of popularity at the moment because it's just made it into The Bookseller's Diagram Prize Oddest Title Of The Year award.
Joining it are The Great Singapore Penis Panic And The Future Of American Mass Hysteria, The Mushroom In Christian Art, Estonian Sock Patterns All Around The World and, number one, Cooking With Poo - a Thai cookbook written by Saiyuud Diwong. Poo is Thai for 'crab' and her nickname.
These are extreme examples but it illustrates how much buzz can be generated by what you elect to name your work.
Even with the advent of ebooks the title and thumbnail are still the bait to catch the reader before you hopefully knock their socks off with the content.
Worth considering carefully before you publish although Mr Andoh's Pennine Diary: Memoirs Of A Japanese Chicken Sexer In 1935 Hebden Bridge (number two in the chart) is a book you'd probably feel like you'd written yourself if you ever typed the title into a search.
Visit Richard at: http://www.richardjayparker.com/
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