Not A Complete Dodo

by Matt Lynn

I suspect Leigh is not a complete dodo. I think the interesting thing is that after this Xmas, the Kindle is going to be seen as a big and permanent part of the books industry, rather than just as add-on, or as a niche market. Every industry is dynamic. So let's say, for example, that e-books take 30% of the reading market. How do writers, publisher,  and bookshops, the three traditional arms of the industry, respond to that?