Wednesday, 5 September 2012
By Richard Parker
There's a lot of debate online at the moment re the sock puppet attacks - sounds like a great name for a band...
I'm not going to say what's already been said but I would say that this would be Amazon's best opportunity to do what I've always hoped they would and completely scrap the star rating system. Writers, readers and publishers have all become completely obsessed by it and it would certainly be one less headache for all concerned.
I think book reviews are still very necessary and, as there are many passionate book bloggers out there who work hard to bring their constructive opinions to other readers via their sites this would be an excellent way for shoppers to find out more about a potential purchase if they needed further convincing.
Perhaps Amazon could link up to some of the established, rated sites in the way that bloggers will put a link to a book's Amazon page. Bloggers could submit their sites to Amazon and when you visit a book's page Amazon could give you a links to several of the sites featuring differing reviews of the book.
Perhaps this would be unworkable but there must be an alternative to a system that no longer fulfills its initially straightforward purpose.
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